Pitzmann is an independent watch brand based in Seoul, South Korea. The brand is dedicated to creating high-quality, reasonably priced mechanical timepieces, prioritizing cold enamel dial work and symmetric, clean layout geometry.
Overview
Founded: 2021
Based in: Seoul, South Korea
Typical Price Range: £800–£1,500 GBP
Known For: The First Pitzmann, The Pitzmann II, The GMT
Website: pitzmann.com
Brand Story
Pitzmann was founded in 2021 by Wonjung Lee and a team of watch enthusiasts. Dismayed by the pricing of high-end dress watches, they set out to build watches that offer Swiss movements and advanced dial finishes (like cold enamel) at accessible price points, launching their debut watch ‘The First Pitzmann’ in 2022.
Design Language
Pitzmann’s design language is classic and clean. They specialize in glossy cold enamel dials that have a porcelain-like depth, coupled with leaf hands, sub-seconds layout, and custom date wheels placed symmetrically at 6 o’clock.
Movements & Manufacturing
The brand uses Swiss automatic movements, primarily the Sellita SW260-1 and SW200 Elaboré, which are decorated and regulated to ensure reliability.
Notable Models
The First Pitzmann is a highlight of their production line.
Why Enthusiasts Care
Pitzmann represents a major step forward for Korean independent watchmaking. Their cold enamel dials offer visual depth that is rarely seen on watches under $1,000, presenting a highly elegant dress-style watch option.
Official Website
Featured Models
The First Pitzmann
The First Pitzmann features a cold enamel dial, a sub-second display, and a highly polished 39mm stainless steel case.
